Article that looks on the reasons behind Google success. [Free registration required.]

The Google search engine has become the Coke of the web, argues technology analyst Bill Thompson.

Beijing bears down on Google, blocking access to the search engine.

"Popular search site Google is being exploited by some net users to mount protests and play jokes on their friends."

"Seek and ye will find ... two entrepreneurial students with a $100k cheque in their pockets did just that, and founded the internet search engine Google. Peter Day, of BBC Radio 4's In Business programme, checks out a dot.com business that's far from failing".

The internet search engine is reported to be close to finalising plans for a long-awaited share sale.

The hugely popular search engine, Google, is turning five years old this weekend.

Tweaks to the way the world's biggest search engine works mean many companies no longer show up on rankings.

The world's favourite internet search firm, Google, confirms its long-awaited flotation on the Nasdaq or New York stock exchange, which could value the firm at $20bn.

Google Inc. hired Morgan Stanley and Goldman Sachs Group Inc. to arrange its initial public offering.

Argues that restrictive and opaque policies regarding Google's Adwords program hurts Google's reputation.

Neil Gross' article: "Sergey Brin and Larry Page insist that their math wizardry and magical search results can compete with the entertainment-heavy portals".

Article by Danny Sullivan on the growing dominance of Google and their ability to draw attention to themselves.

Gwendolyn Mariano's article: "Dimandja Emoungu got a surprise when he tried to search Google this month: Instead of a results list, he says, the company handed him a 'rude' note denying service."

Paul Festa's article: "Popular search engine Google on Tuesday launched two sites for developing experimental search and browsing technologies."

Liane Gouthro's article: "Fickle Web surfers often switch from one search engine to another as if they were brands of soap. But one that has drawn a loyal following is Google, a search engine launched last fall with a different twist."

Blog entry. If you wish for something you write for web consumption to turn up in a Google search, here are some suggestions.

Andy Wang's article: "UK-based entertainment and shopping guide Virgin Net announced today that it has selected upstart search engine Google to provide search services for its Web site."

"Google is now more than a business: it is a cultural phenomenon. But where will it be in a few years?"

Fara Warner's article explains how Google's R&D process works.

Google investigates holding an online auction of shares early next year in an initial public offering could value the company at more than $15bn.

Om Malik's article: "The reason why all these Valley hotshots are going gaga over Google is because the company has a search technology that is far better than anything else out there."

Article and interview with Google's Eric Schmidt on Google's ability to shine while others are faltering.

Press release about new services personalized Web search and Web alerts. Also explains the changes to the Google design and new search features.

Unofficial site about Google's IPO with news and discussion.

Article from Pressflex.com: "OK, guys, listen closely: Google processes at least three quarters of all Internet searches".

Describes how Google can be used as a gateway to high-quality, subject-specific search directory sites.

"23 reasons Google could become a penny stock." Article by Steve Baba.

Eric Rumsey analyses Google's popularity.

Jim Hedger of the Internet Search Engines Database presents a compilation of his reactions and conclusions over weeks following Google change of 16 November.

The blocking of Google means increased traffic for Chinese based sites.

News on Google continually updated from thousands of sources around the net.

John Hiler's article: "So even if you never visit a blog, you're being influenced by them. The collective votes of the weblog community are determining what sites you see on Google, the world's largest search engine." From Microcontent News.

Google announced that it has acquired Applied Semantics, a Santa Monica, California-based company known for its semantic text processing technology.

A site dedicated to the newest Google IPO information.

Scott Rosenberg's article: "While the portal sites fiddle, Google catches fire." From Salon Magazine.

Transcript of an interview with Google's co-founder.

Harvard Law School researchers document sites filtered by international versions of Google.

Rob Sullivan of Search Engine Positioning argues that the change of algorithm implemented on November 16 2003 uses technology from Applied Semantics and Kaltix.

David Teather's article: "The success of Google, the internet search engine, has come about through the old fashioned form of viral marketing: word of mouth."

Article on the launch of Google's news aggregator.

On the fifth anniversary of its foundation, Sachin Kalbag charts the rise and rise of Google.

"Google.com seems to have it all...But one thing Google doesn't seem to have -- or at least isn't answering questions about -- is a business plan."

Gord Hotchkiss of Search Engine Positioning looks at Google's new algorithm and reactions to it. Includes the possible use of Applied Semantics.

This news log from Coding the Web aims to record all references to Google on the Internet. Its content can be syndicated using the freely available XML feeds.

Discusses how Google organizes and analyses the collective searches of people worldwide. [Requires free NYTimes.com registration to view.]

Many smaller merchants in specialized niches rely on their sites turning up in Google's free search results. [Requires free nytimes.com registration to view.]

Explains how AdWords can be used to determine the popularity of given keywords From Pressflex.com.

SearchKing has started selling text ads on its network of independent portals, with prices based on Google PageRank. Jono Craig asks Robert Massa of SearchKing if he really believes he can get away with it.

"Developed by two Stanford Ph.D. candidates, Sergey Brin and Larry Page, Google is lightning-quick. And, while it's not completely on target, it's close."

"Inquiring minds searched the Internet on a virtual cornucopia of topics during 2001, stretching from war and terrorism to music, magic, and prophecy, according to a listing of top queries released by Google."

"A crusading webmaster says the popular search engine's page-ranking algorithm is 'undemocratic.'"

Janelle Brown's article: "Google, a favorite search engine of the plugged-in crowd, uses its $25 million in venture funding to launch a site almost unchanged from the from the "test" version."

Details of Google's ad policy disclosed in internal documents obtained by The Chronicle.

Twenty-four minute NPR radio show segment interviewing Sergey Brin, cofounder of Google, and Rael Dornfest, coauthor of two new books about Google. [Realaudio]

Five years ago, Google founders Larry Page and Sergey Brin incorporated their fledgling startup, notes Chris Sherman.

A Henry Norr article on current issues facing Google.

News topics specific to Google's technology.

Research article documenting specific web pages blocked in China.

Google's Director of Technology answers questions set by Slashdot readers.

11 questions answered covering technical, business model, and site ranking issues.

Lengthy article by John Heilemann detailing the contribution of experienced managers and financiers to a company built on youthful inventiveness.

Stephen Naysmith's article: "As magazines and newspapers prepare annual end-of-year lists of the events and people who captured the public imagination in 2001, the internet has already provided definitive answers."

Mick Lockey compares Google's offering with Altavista's competing service.

Sophisticated view from Wharton School on Google's IPO. [Free registration required to view]

Tom Taulli's article: "Who knows -- perhaps Google.com will be the next Stanford start-up to get its Nasdaq ticker symbol and multibillion-dollar market cap."

Interview with Dennis Hwang, Google's logo designer.

Andrew Orlowski's article: "Google has opened its kimono on some new labs work, soliciting feedback for four experimental features."

"While I've considered Google a "major player" in the search space for some time, the deal with Netscape gives it a mass audience for the first time, along with its first business deal."

Weblog offering news and information about Google and Google-related technologies and services.

"Internet advertising company Overture Services said Friday it sued search-engine company Google, alleging that Google's system for featuring paid advertisements infringes an Overture patent".

Jefferson Graham's article: "Even as Google keeps growing, competitors are taking aim at the Internet's top search service."

Long article covering most aspects of Google "going public" or remaining a privately held company. [Free registration required to view]

Barry Welford's summary of what happened in the Google Florida Update and the likely reasons. Includes a discussion of stemming and Applied Semantics.

John Hiler's article explores the concept, ethics, and possible effects of "Google bombing" -- a technique used to improve a site's ranking for a given search term. From Microcontent News.

Chip Bayers' article: "Google's built a no-nonsense path to profitability by treating advertising just like search. The secret? Three words, ranked by relevance: Results. Results. Results."

"Google's catalog search combs the pages of more than 600 current catalogs -- 1,500 including back issues -- to help both consumers and corporations find everything from apple butter to zipper doodles."

One of America's most comprehensive newspapers barely gets a mention in Google. Here's an explanation and a suggested remedy.

Anti-homosexual remarks considered to be 'hate' content.